Every year, Rakuten LinkShare holds affiliate marketing events in cities across the world. Retailers and publishers come to network, holding as many as 2,000 one-on-one meetings at each event.
Coordinating the meetings had become a cumbersome process for Rakuten account managers, who were booking each meeting manually using Microsoft Outlook.
So how did Rakuten save 50% of the time they spent manually scheduling meetings for their attendees and decrease error? Read this fascinating case study for the answer!