Posts Tagged ‘conferences’

3 Efficient Technologies to Help You Create a Conference

Posted on: November 16th, 2018 by Lindsay Martin-Bilbrey

The number of conferences happening worldwide is on the rise, according to American Express’ 2018 Global Meetings & Events Forecast. But even with more competition than ever, most conference budgets have stayed stagnant. That means conference planners must get creative when it comes to executing great events.

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Three Event Planning Certifications Every Event Management Professional Should Seek

Posted on: October 22nd, 2018 by Lindsay Martin-Bilbrey

It’s no secret that differentiating your legitimate event management experience can be difficult for those who aren’t as familiar with the meetings and hospitality industry. One of the best ways to demonstrate your value is through certifications. By applying for (and acquiring) recognition from the relevant industry groups, you can show that your expertise or agency meets a higher standard than much of the competition. You can show people why they should choose you over someone else.

And as an

5 Irresistible Email Must Dos for Event Marketing (and 3 Things to Avoid)

Posted on: August 1st, 2018 by Lindsay Martin-Bilbrey

Despite the recent growth of content and social media marketing, email marketing remains the centerpiece of event marketing strategies. It’s still an incredibly lucrative marketing channel, providing a return of $38 for every $1 spent.

However, an effective email marketing campaign depends on your ability to connect with the right potential attendees at the right times. As with all email campaigns, there are best practices to keep in mind. Segmenting lists, personalizing subject lines, and using a tool to

Top 5 tips for running a successful event

Posted on: July 31st, 2018 by Lindsay Martin-Bilbrey

Running a successful event involves a lot of planning, dedication, and hard work. This type of event can also take a large slice out of your budget. So, it’s important to ensure that running an event is really the best use of your resources and finances. If this is the case, then you need to do everything you can to make sure that the event is a success and that you get a good return on your investment.

Great events

Community Brands & Pathable Announce Mobile Event App Technology Partnership

Posted on: June 29th, 2018 by Lindsay Martin-Bilbrey

Community Brands, the leading provider of cloud-based software solutions for associations, nonprofits, schools and faith-based groups, announced the company has entered into a partnership with Pathable, an industry-leading mobile event app for meetings, conferences, and tradeshows. The partnership with Pathable and its mobile event app technology further strengthens the Community Brands event management suite as an end-to-end solution while also providing event managers across the association space with integrated access to Pathable’s robust, yet easy to use conference and tradeshow event experience suite.

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How to Rock Event Marketing

Posted on: June 21st, 2018 by Lindsay Martin-Bilbrey

An event isn’t anything without attendees. Many times though, (especially if your staff is small) you spend so much time on actually planning the event that you suddenly realize, you need to create and execute on an event marketing plan. Join this session and learn how to generate the highest amount of registrants, how to decide what mix of email, social media, public relations, and other types of promotions can help your conference or tradeshow drive attendee registration and excitement.

4 Tips To Enhance Attendee Experience

Posted on: June 4th, 2018 by Lindsay Martin-Bilbrey

So much of an event planner’s or event management company’s day is spent brainstorming creative and innovating ideas on how to enhance an event and attendee’s overall experience.

Ensuring your event is engaging for your audience is absolutely imperative, so enhancing their experience where ever possible is key. By introducing creative and original ideas you will avoid any chance of them leaving unimpressed and not wanting to come back for future events.

So how can you enhance the attendee’s experience? In this blog, we have created our top 4 tips and best practices to help you do just that. With these hints and tips, you will be sure to see improvements in the attendee’s experience, resulting in an even stronger events strategy and client experience.

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What Event Planners Need to Know about GDPR

Posted on: May 16th, 2018 by Lindsay Martin-Bilbrey

Does all this noise about GDPR matter to you, the event planner? It does if you are handling the personal data of EU citizens who attend your events or work in an EU company for any of your upcoming events. Join this webinar and get the down low on what exactly GDPR is and what you and your organization should ensure is in place for compliance

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3 Ways to Improve Your Sponsorship Program

Posted on: April 23rd, 2018 by Lindsay Martin-Bilbrey

What seasoned event managers know is that the two most important things you’ll need to pull off your event are permission and money. Whether you’re a non-profit organization raising money for charity or a company trying to build a profitable event – or anything in between – you can’t get your event off the ground without the proper strategy and tactics in place. 

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5 Proven Ways to Defuse an Angry Attendee

Posted on: April 10th, 2018 by Lindsay Martin-Bilbrey

Nine out of ten seasoned event managers agree that one of the best ways to earn your meeting planning stripes is by working at the onsite help desk. Why? No role represents more clearly the front line than the person answering and defusing an irate or confused attendee. The goal of this article is to teach you how to defuse an upset attendee and turn them into a raving fan using five simple steps — steps that can be unnoticed and are often underestimated because of how easy they are to apply.

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