2018 Preview: What Event Planners Say Will Matter Most This Year

Last year it was technology. This year, it’s technology AND security (data and actual), weather, and the economy weighing on event planners mind.

We’ve pulled together top preview lists from some of the most-read event profs websites out there so you can position your 2018 event predictions against the industry.

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3 Ways to Make Sure Your Conference Website Pops in 2018

The events industry continues to grow, but not all of its subsections are growing at the same rate.

General event attendance experienced just a 3.6 percent bump from 2015 to 2016, a 30 percent dip in growth compared with the year before, Convene’s 26th Annual Meetings Market Survey reported. Despite the slow pace across the board, some events continue to thrive. Austin’s SXSW grew a whopping 66 percent in 2016, while Google I/O expanded an impressive 25 percent.

What separates

What 6 Studies and Experts Say is that Best Way to Prepare for an Active Shooter at Your Event

No one wants to think that their event or conference will be disrupted by an active shooter, act of god, or terrorist attack. Unfortunately, there are clear precedents from the last few years that show event planners must be prepared regardless.

Even though an active-shooter or terrorist event is still very unlikely at your event, we’ve gathered recommendations from 6 studies and experts to help you prepare, just in case.

Assess Your Risks and Have a Plan

In a recent

What’s Hot in 2018? Event Engagement Apps

There’s been a lot of buzz that chatbots and virtual reality installations will be the hot trend in 2018. But a recent study by the QHotels Event Profs panel shows that white label event engagement apps like Pathable will continue to be the hot thing in 2018.

Here are our some of our top favorite tips for getting the most out of your event engagement app.

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Event Apps in 2018: Apple Updates Rule 4.2.6 One Last Time in 2017

Throughout 2017, Apple made changes to one of their app review guidelines, Rule 4.2.6, that directly affected event professionals, altering the way that white-label, branded event apps are developed and delivered. The rule changes weren’t directly aimed at our industry, but rather Apple updating their rules to better limit spammy copycat apps that were overpopulating the App Store.

Pathable Event Apps and Apple Rule 4.2.6

Though the continued changes with Apple Rule 4.2.6 will not affect Pathable’s ability to offer

How to Make an Impact with Eco-Friendly Events

As green living becomes more and more important, it pays for event organizers to consider how they can make their own events more planet-friendly. Whether you’re planning a multi-day exhibition or a one-off product promotion, there are plenty of ways for you to up your event’s eco credentials. In today’s article from the sustainable beauty experts at Herbfarmacy, we’ll be taking you through just a few of these – giving you the essential ingredients you’ll need to pull off

11 Handy Tips from Event Planners on How to Manage Deadlines

All event planners know that deadlines can be hard to meet.

Especially when you’re managing multiple stakeholders in order to meet your milestones. Which is why we love tools and tips that are easy to share with our teams and volunteers on how to meet deadlines.

Events must be executed, or the special pieces that make an attendee’s experience so exceptional won’t happen on time. Your audience craves it. Your boss demands it. Your job literally depends on it.

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#30DaysofGratitude: All About Event Planners

Why We Love Being Event Planners

I’m proud to be part of an amazing community of event planners. Though the hours can be long and coffee can be expensive, it’s just a lot of fun.

And as part of Pathable‘s #30DaysofGratitude, we wanted to recognize 11 of our favorite posts that showcase some of the many proud, thankful planners that are out there, loving what they do and making a difference at the organizations they work with and for.

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Planning an Impactful Exhibit Hall Booth or Stand

An Impactful Exhibit Hall Booth Takes Planning

Pulling off an impactful exhibit hall booth takes a great deal of planning and an eye for detail. The event not only needs to deliver value and positive experiences to attendees, but it should also embody amazing design in the process – which can be challenging.

 In today’s post, we’re offering you top tips for organizing an exhibit hall booth that’s guaranteed to make a lasting impression. From personal branding aspects to matters

5 Ways to Integrate Global Business Tips that Boost Relationships at Events

Did you know that the Pathable mobile event app has easy ways to help you communicate meaningful information, like global business tips, to your attendees? Most of them you can even pre-schedule or invite your involved members of your attendee community to help you out to lighten your workload!

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