Pathable : Event App Technology Blog

Attendee Business Intelligence Webinar / Community Management Whitepaper

Thank you, event planners and marketing managers who provided feedback on our Best Practices in Online Community Management whitepaper. It’s has been very gratifying to hear:

“[the whitepaper] did a great job of breaking down simple steps we could take to make our launch go smoothly.”
– T.R.

“Great writing! Loved the tips and tricks!”
– A.P.

Savvy marketers like you know you can extend the lifetime of an event by offering their attendees an online community, but which tricks of the trade lead to healthy communities (and which pitfalls can hurt your brand) aren’t so obvious. So we’ve revised and updated the whitepaper for 2013, adding new sections and ideas.

We also received an avalanche of praise of praise for our recent “Attendee Business Intelligence” webinar , which took a psychological eye to analyzing attendee data to uncover hidden attitudes and trends. But egads! We offered this one right before the winter holidays, so less than half of the over 400 people who signed up tuned in live! Fortunately, we recorded the whole webinar, and are making it available for free on-demand viewing!

Please, click on the links above to help yourself to these two free pieces of educational material with our compliments.

Happy Spring!